Archive for the ‘broker’ Category

So You Want to Be a Flat Fee MLS Broker

The fastest growing segment of the real estate industry today is the flat fee MLS listing service broker. In the post recession economy consumers are more cost conscious than ever and flat fee MLS provides the most economical way for sellers of real estate to gain access to the market. A correctly priced listing in the Realtor MLS is still the most viable means to affect a sale, so more and more sellers are flocking to services where there are pricing level options. Going fast are the 6% commission days where one price was supposed to fit all.

If you’re a real estate broker and would like to join the revolution that’s taking place in real estate you’re probably wondering where to start. After all, with so many established Internet companies offering flat-fee services, how can you break into the market? Bloomkey is a company founded by the original online flat fee real estate broker, Lawrence Bunnell. In 1997 Mr. Bunnell founded the very first national online real estate company and the first company to ever become licensed in all 50 states, homebytes.com, inc. Bloomkey is the successor to homebytes and is now the most successful flat fee company in the nation having assisted thousands of property sellers with their real estate needs all throughout the United States and Canada.

Bloomkey now provides an easy way for real estate brokers to enter the flat fee MLS listing arena. By leveraging Bloomkey’s strong Internet presence and direct marketing acumen, brokers can quickly be up and running and soon earn, in many cases, far more than their traditional real estate broker counter-parts. All without the up-front costs associated with having to build your own website, pay for marketing or any of the other start-up costs. And, imagine not having to be at the beck and call of your clients night and day for 6 months while they pester you about why you’re not spending more on marketing their home.

To register today as a flat fee real estate broker with bloomkey, visit www.bloomkey.com/real_estate_agents

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Looking for a Real Estate Broker?

If you’re looking for a real estate broker to help you to sell your home, it’s important to understand more about the brokers that are out there.

There are full service real estate agents. These are your traditional real estate brokers – they charge a commission, typically 3% or the selling price of the home, host open houses, list your home in the MLS and provide various other services that they specify.

There are discount real estate agents. These real estate brokers will provide you with some services, but be sure to ask all the right questions, or it may be hard to know exactly what you’re going to get as some discount brokers don’t include an MLS listing in their package.

There are also flat fee real estate brokers who offer you a low flat fee fixed price and a la carte services: they let you pay a flat fee to have your home listed in the MLS, and let you select the additional products and services that you need to help you sell your home.

Want to be sure that you’re choosing the right real estate broker? Ask the right questions. The answers will let you learn more about the fee structure, services provided and whether or not you’ll get the help you need with paperwork and more.

Flat Fee MLS
Find questions to ask a real estate broker.
Real Estate Flat Fee Blog

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NAR campaign slates FSBO’s

NAR says to FSBO’s "Don’t try this at Home"

The National Association of Realtors (NAR) has launced a campaign attempting to dissuade FSBO sellers from not using a real estate agent or broker.

Among their claims is one that states FSBO’s realize less than sellers using a real estate agent – and on the face of it they are right BUT what they don’t tell you is that first of all FSBO transaction go through without up to 7% being taken out of the deal by real estate agents and also that high vale homes tend to be sold by NAR members as such owners don’t worry about the money to be saved by going FSBO.

Looking for pricing figures for the typical American home would give a fairer and more pertinent comparison but unfortunately the NAR hasn’t published those figures – I wonder why ?

See Also

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How to Hire a Discount Real Estate Broker

Things to look for when choosing a Discount Real Estate Broker

Discount real estate brokers can save thousands of dollars in commission payments compared to traditional real estate agents.

Before you decide which route to go though, be prepared with a few questions and take some tips from IHS Realty.  Interview several brokers and find out how successful they really are in selling homes in your neighborhood.  Obtain references and ask to speak with previous clients to find out what their experience really was – you’re not likely going to get a bad reference but it may open your eyes to some aspects of discount brokers you had not previously considered.

For a comprehensive guide to hiring a discount real estate broker come visit IHS Realty at the link below.

See Also

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IHS Realty’s Broker and FSBO services

IHS Realty’s broker is the original Flate Fee MLS for FSBO

Since 1984 millions of dollars have been saved by home sellers and home buyers in the US and Canada by following the For Sale By Owner (FSBO) route.

IHS Realty’s broker is the original flat fee listing real estate broker and here at IHS Realty our mission is make selling and buying a home easier, simpler and without the exhorbitant expense atached.

Listen to our podcast and find out how you can benefit from IHS Realty’s flat fee MLS for FSBO’s.

See Also

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Real Estate Marketing Companies Are Investors In Disguise

Why not just cut out the “middle man”

For years, for sale by owner services have been fashionable. Then, flat fee MLS services came on the scene and home sellers had a whole new power. Now there is another type of real estate service on the rise - real estate marketing companies.

Real estate marketing companies are typically not real estate agents. They do not have access to the multiple listing service aside from going to a real estate broker and listing with them. Many times, these companies are simply people looking to make a buck off of home owners who want to sell their own homes but don’t want to pay a real estate commission. It works like this:

  • The homeowner contacts the marketing company
  • The marketing company pays a flat fee broker to list the house on the MLS
  • They make some flyers and distribute them to real estate agents in town
  • The orchestrate a home staging and open house
  • They then take a commission, albeit a lower commission than a real estate agent would

Real estate marketing companies are typically real estate investors, or house flippers. Essentially, your contract to sell your hous is with them. They, in turn, sell your house to the buyer and perform what is called a double closing – that is, they purchase the house from you and sell the house to the buyer in the same day and scrape off the difference between the buy price and sell price as their fee for service.

It’s a legitimate business practice, but the method is a bit illusory. The home seller is under the impression that they are paying for a service when they are really selling their house to the marketing company. They are, in reality, a middle man, doing all the things that you – the home seller – can do on their own. Instead of paying the marketing company 1%-2% for buying and selling your house for you, why not just list it yourself on the MLS and keep that "commission" in your pocket?

See Also

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